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ROKLive Digital Strategists Conference   


June 10th - 1:45 PM - 2:15 PM CDT
Craig Melrose
EVP of Digital Transformation Solutions, PTC
Now More Than Ever: A Digital Strategy with Impact, Speed and Scale

There has never been a greater challenge imposed upon manufacturing and supply chains around the world than today. These disruptions are having dramatic effects on corporate leaders who are responsible for organizational strategies focused on value and optimized revenue. We know normal operations have changed, but how do you determine which initiatives will have the greatest impact on recovery and how do you operationalize digital transformations at scale?
 
Companies with a laser focus on financial impact and the prioritization of limited resources against high-value use cases, can achieve a successful digital transformation journey. Join senior executive Craig Melrose as he discusses how PTC and Rockwell Automation can help our joint customers emerge from this crisis, today.
Craig Melrose is the Executive Vice President of Digital Transformation Solutions at PTC. In this role, Craig works to build customer-facing, operationally transformative solutions that incorporate PTC’s industry-leading CAD, PLM, IoT, and AR technologies. His responsibilities include interacting with and guiding customers to develop, scale, and roll out tailored industry 4.0 programs based on their unique operational excellence goals.  

Experience 
Prior to joining PTC, Craig served as a Partner at McKinsey & Company for over 20 years, leading numerous operations and digital transformation initiatives, working directly with customers to understand their challenges, and identifying both tactical and strategic solutions globally and across dozens of industries. Throughout his career, he has helped companies dramatically enhance their factory automation strategies, including Toyota Motor Manufacturing, where for five years prior to joining McKinsey, he led the improvement of the Toyota Production System and Toyota’s operating performance through the introduction of new products across North America.

Ansys and Rockwell Automation: Driving Quicker Time to Market and Operational Efficiency with Simulation-based Digital Twins 

Ansys Twin Builder helps customers to build, validate and deploy simulation-based digital twins. In combination with Rockwell Automation technology, end users now have access to a streamlined, holistic, end-to-end solution for design, automation, production and lifecycle management, resulting in optimized business outcomes.
Prith Banerjee
Chief Technology Officer (CTO), Ansys
Prith Banerjee is the Chief Technology Officer (CTO) at Ansys. He has served as a professor of electrical engineering at the University of Illinois at Urbana-Champaign, as chairman of electrical and computer engineering at Northwestern University and dean of engineering at the University of Illinois at Chicago. Banerjee served as a CTO at ABB and Schneider Electric; and as a director of HP Labs and Accenture Tech Labs. He has also started two electronic design automation (EDA) software startups: Accelchip and Binachip. He has seen first-hand how innovation is practiced in academia, startups and large companies. Prith was listed in the Fast Company list of 100 top business leaders in 2009.

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